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Social media marketing explained in 61 words

Posted by Shaun Nestor on 23 Dec 2009 / 0 Comment

You can buy attention (advertising)
You can beg for attention from the media (PR)
You can bug people one at a time to get attention (sales)

Or you can earn attention by creating something interesting and valuable and then publishing it online: a YouTube video, a blog, a research report, photos, a Twitter stream, an ebook, a Facebook page.

+++++++++++++++++++++++++++++

Hat tip to Randy for opening my eyes to the simplicity of this as an explanation of social media marketing.

source: Web Ink Now


About the Author, Shaun Nestor

Shaun Nestor is the Principal at Never Mind Marketing. He focuses his consulting on Inbound Marketing, social media, and using the power of the internet to promote brands.

Shaun has helped hundreds of people around the globe grow their business. His passion is helping small- and medium-sized companies expand their brand online.

You can find him on Google+, Twitter and LinkedIn.


  • View all posts by Shaun Nestor →



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