Eye-opening data about Twitter
published: October 6th, 2009
Leave a comment
Robert J. Moore, the CEO and co-founder of RJMetrics, an on-demand database analytics and business intelligence startup that helps online businesses measure, manage, and monetize better. He put together some eye-opening data on Twitter:
- Twitter’s user growth is no longer accelerating. The rate of new user acquisition has plateaued at around 8 million per month.
- Over 14% of users don’t have a single follower, and over 75% of users have 10 or fewer followers.
- 38% of users have never sent a single tweet, and over 75% of users have sent fewer than 10 tweets.
- 1 in 4 registered users tweets in any given month.
- Once a user has tweeted once, there is a 65% chance that they will tweet again. After that second tweet, however, the chance of a third tweet goes up to 81%.
- If someone is still tweeting in their second week as a user, it is extremely likely that they will remain on Twitter as a long-term user.
- Users who joined in more recent months are less likely to stop using the service and more likely to tweet more often than users from the past.
Read the entire analysis posted by TechCrunch here: http://ow.ly/sYmr
