THOUSANDS OF SALES LEADS GENERATED FOR OUR CLIENTS
we use a proven process to grow your business.
A content marketing strategy is a blueprint for your online marketing efforts. It gives clear direction on where you should be spending your time online, easy-to-understand direction for attracting new visitors to your website, and measurable results that prove the effectiveness of your energy.
Download a sample content marketing strategy today.
- Joe Pulizzi
Increase your online presence, attract more website traffic, and convert visitors to sales leads.
The web is a noisy place. To stand out and attract new visitors, you must have a clear plan to deliver amazing content on a regular basis. Through thoughtful preparation, designing a content publishing template is easy, effective, and economical.
Start with a purpose and build your brand’s online following.
Define the exact content topics and titles to fuel a your sales engine.
Using a content marketing strategy results in more website traffic, higher lead conversion, and more leads that are sales ready. There is simply no better way to accurately identify the specific content topics for a you to generate targeted traffic and develop predictable lead generation.
Our content marketing strategy defines the exact topics and titles for content like blog posts, whitepapers, and eBooks that you can use to fuel a sales engine to attract leads and nurtures them to qualified sales prospects.
Content marketing is a process that attracts and retains customers through amazing content creation and curation.
A Shift in Advertising
Companies are spending incredible amounts of marketing dollars to increase awareness and sales. Unfortunately, many of them do not have a blueprint outlining what to do, when to do it, where to do it, and why they are doing it.
Our content marketing strategy does just that.
A content marketing strategy is a customized template; a process for you to attract new customers to your brand through education, transparency, and value. Studies show that inbound customers are more than 60% less expensive to attract than those captured by older, traditional advertising methods.
B2B Marketers with a content marketing strategy are nearly 300 percent more likely to be effective.
– Joe Pulizzi, Content Marketing Institute
What is Content Marketing?
Content marketing is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. Tools like social media, blogging, and downloadable materials make it easy to educate prospective buyers long before they make a purchasing decision.
Today’s consumers are relying more on their own research and the advice of friends, family, and other customers before making a purchase. They are ‘advertising-adverse’. Rather than spending money on traditional advertising tactics, smart companies are investing in educational materials and storytelling to position themselves as an expert in the industry.
B2B customers have 70% of their purchase decision made when they contact a sales rep.
– Jay Baer, Convince & Convert
We help brands create better (and more human) ways to connect with customers.
Drop us a note today to get the conversation started.
Have a great rest of your Tuesday.